By The Travel Institute, This program trains even agency owners and managers how to analyze new business opportunities, develop marketing strategies, negotiate, and manage more effectively. Graduates will learn how to grow their business while earning recognized industry credentials.
The CTC certification has represented the pinnacle of travel industry professionalism for nearly fifty years and is designed for seasoned travel professionals who are interested in advancing their career.
To earn the CTC, travel professionals must have completed the CTA program.
The CTC curriculum covers these 10 topics of study: Business Planning, Cultural Diversity, Financial Planning, Goal Setting and Motivation, Making Presentations, Managing Change, Managing Conflict, Marketing Strategies, Negotiating for Mutual Gain and Risk Management.
The CTC program can be completed in couple of months, however, candidates have 18 months to complete testing.
Certified Travel Associates (CTAs) and Certified Travel Counselors (CTCs) are required to earn a minimum of ten Continuing Education Units (CEUs) per year to maintain their certification and ensure that their travel-industry knowledge is up-to-date.
If a CTA/CTC earns a Destination Specialist or Lifestyle/Niche Market Specialist … that counts as the full 10 points. Completion of the CTC is also the full 10 Credits for a CTA. You will also find so many programs that have been approved by The Travel Institute for CEUs along with the specific number of CEUs granted such as:
- Banyan Hotels and Resorts
- CLIA Accredited Cruise Counselor
- College of Disney Knowledge Program
- Hyatt Travel Specialist
- IHG (Intercontinental) Agent University
- Jordan Travel Specialist
- Jumeriah Hotels
- Kenya Authorized Travel Specialist
- Morocco Specialist
- Ramada Specialist
- SELL River Cruising
- SELL Romance Travel
- Shangri-La Hotels and Resorts Specialist…etc.
International USA certificate plus Books…etc.